We sell both rides on cars and r/c scaled cars. We are a wholesaler and retailer, our advantage is that our prices are competitive and these products are mostly found in the USA And not Canada. We also offer free shipping all over Canada. These toys you can’t find them at Walmart or toy r us so they have a niche to it. The target market is for parents with children and who love cars or parents with children and the is a big fan of the specific car brands. As for R\C scaled cars the age 7-18.